Privacy Policy
This policy explains what personal data Sailvane collects, why, how it is protected, and the rights you have. It covers this website (sailvane.com) and the Sailvane software, which is in development and not yet available to the public.
1. Who we are
Sailvane is an independently developed software product, operated by Elliott Thornhill, an individual based in the United Kingdom. Sailvane is not a registered company. In this policy, "Sailvane", "we" and "us" mean Elliott Thornhill, trading as Sailvane.
We are the controller of the personal data described in this policy. For anything about privacy, email support@sailvane.com.
2. This website
This website does not use cookies, analytics, advertising trackers or contact forms, and it does not load content from third-party services. Its fonts and images are served from this site.
Like any website, its hosting provider (Netlify, Inc.) automatically processes technical information needed to deliver the pages, such as your IP address, browser type and the pages requested, and may keep this in server logs for security and reliability.
If you email us, we receive your email address, your name if you include it, and the contents of your message. We use these only to reply and to deal with your enquiry, and we keep them only as long as needed for that.
3. The Sailvane software
Sailvane is AI-powered advertising software for businesses and marketing agencies. It is in development: it is not yet available to the public, and it is currently used only by its developer for testing. This section describes how the software handles personal data, so it is clear before anyone else uses it.
Account information
To use Sailvane, a person will need an account. We will process their name, email address, the name of their business or agency, the people they invite, and their role (for example owner, admin or client).
Business information you provide
Information you enter to plan advertising, such as your website address, products, budgets, target countries and the wording of ads.
4. Google sign-in and Google Ads data
Sailvane lets an owner or admin of a Sailvane account connect their Google Ads accounts by signing in with Google. This only happens if you choose to connect, and Google shows you exactly what you are allowing before you agree.
What Sailvane asks Google for
- Your email address (Google's
openidandemailpermissions): used only to show which Google login is connected. - Access to Google Ads (Google's Google Ads permission): used to read information from the Google Ads accounts you can access.
Google Ads data Sailvane accesses
| Data | How it is used | Status |
|---|---|---|
| The Google Ads accounts your Google login can access: account ID, account name, currency, time zone, and whether it is a manager or test account | Shown to you, so you can see which accounts are connected. This list is read from Google when you view it, and is not stored by Sailvane. | Built (read only) |
| Advertising performance for accounts you choose, such as cost, impressions, clicks, conversions and conversion value | Shown in your reports, alongside your own sales | Planned |
| Campaign information needed to create campaigns you have approved | Creating campaigns only after you approve them | Planned |
Sailvane currently only reads from Google Ads. It does not create, change or delete anything in your Google Ads accounts. Before any planned feature in the table above is released, we will update this policy.
Google API Services User Data Policy
Sailvane's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
In particular, data received from Google APIs:
- is used only to provide and improve the Sailvane features you use, for the account that connected it
- is never sold
- is never used for advertising, including to advertise to you or anyone else
- is never used to develop, improve or train generalised artificial intelligence or machine-learning models
- is not read by people, except with your permission, where needed for security (such as investigating abuse), to comply with the law, or where the data has been aggregated and anonymised
Sailvane uses AI to help draft advertising plans and ad wording. It does not currently send any data received from Google APIs to an AI service. If a future feature needs to do so to provide that feature to you, we will update this policy first, and the data will still never be used to train AI models.
5. How access tokens are protected
When you connect Google, Google gives Sailvane access tokens, which let Sailvane read your Google Ads information without your Google password. Sailvane never sees or stores your Google password.
- Tokens are encrypted (AES-256-GCM) before they are stored, and are kept only on Sailvane's server.
- Tokens are never sent to your browser, included in web addresses, or written to logs.
- Within a Sailvane account, only owners and admins can connect or disconnect Google.
- When you disconnect Google in Sailvane, we cancel the access with Google and delete the stored tokens. You can also remove Sailvane's access at any time at myaccount.google.com/permissions.
6. Why we use personal data (lawful bases)
| Purpose | Lawful basis under UK GDPR |
|---|---|
| Providing the Sailvane features you ask for, including connecting and reading your Google Ads accounts | Performance of a contract, or steps you ask us to take before one |
| Replying to emails and enquiries | Legitimate interests (responding to people who contact us) |
| Keeping the website and software secure, and preventing misuse | Legitimate interests (security) |
| Meeting legal obligations | Legal obligation |
7. Sharing and service providers
We do not sell personal data, and we do not share it with other Sailvane users.
- Netlify, Inc. hosts this website (see section 2).
- Google: when you sign in with Google, Google processes your Google account data under its own privacy policy. Sailvane receives only what you allow (section 4).
As the software is prepared for public use, we will use further providers, for example for hosting the software and its database, sign-in, and email. We will name them in this policy before they process anyone's personal data.
We may also disclose personal data if the law requires it.
8. International transfers
Some providers, including Netlify and Google, are based in or process data in the United States. Where personal data is transferred outside the UK, we will rely on the safeguards UK GDPR requires, such as an adequacy decision (including the UK–US data bridge, where the provider participates) or approved contract terms.
9. How long we keep data
- Google access tokens: until you disconnect Google, or until your Sailvane account is deleted.
- Google Ads account list: not stored; read from Google each time it is shown.
- Sailvane account data: while the account is open. When an owner closes an account, it is closed immediately, and its data is deleted 30 days later. Until then the owner can download the data or change their mind.
- Emails: only as long as needed to deal with your enquiry.
- Website server logs: kept by our hosting provider in line with its own retention policy.
10. Your rights
Under UK GDPR you have the right to:
- be told how your personal data is used (this policy)
- get a copy of your personal data
- have inaccurate data corrected
- have your data deleted
- restrict or object to how it is used
- receive your data in a portable format
- withdraw consent at any time, where we rely on it. For Google, you can disconnect in Sailvane or at myaccount.google.com/permissions.
To use any of these rights, email support@sailvane.com. We will reply within one month. You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ico.org.uk), though we would appreciate the chance to help first.
11. Children
Sailvane is for businesses and is not intended for anyone under 18. We do not knowingly collect children's personal data.
12. Changes to this policy
We will update this policy as Sailvane develops, and before any new type of data is collected. The date at the top shows when it last changed.
13. Contact
Elliott Thornhill, Sailvane, United Kingdom
Email: support@sailvane.com